58 articles
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Apple
Production capacity increases have been scrapped, and standard model demand forecasts are slashed by a third. Apple is adjusting its current lineup's economics before the iPhone 18 Pro arrives....
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Apple
Retail workers are entering a lottery to staff Apple Park, and 2025 attendees are strictly banned. With Labor Day on Sept 7, the Sept 9 date is all but confirmed for the foldable iPhone debut....
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Apple
Apple is swapping magnesium-silver for indium zinc oxide cathodes to fix edge distortion, while TSMC's 1.4nm A22 Pro chip promises a 30% power drop. The 2027 anniversary model is just a public beta....
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Apple
Apple's new Klarna-backed leasing program charges $551.88 for a year with the iPhone 17 Pro. But with two-year-old models trading in for $560, the math heavily favors Apple's profit margins....
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Apple
Watch Series 11 hits a record-low $299, the new AirTag 2 4-pack drops to $89, and M5 iPad Pros see $150 cuts. Retailers are aggressively clearing inventory ahead of Apple's fall event....
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Apple
The upcoming 2027 model ditches the 8GB limit for a 12GB baseline to run Apple Intelligence locally. But this AI tax might push the price past its original $599 sweet spot, killing Apple's ultra-budget dream....
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Apple
B&H is offering massive discounts on custom-to-order MacBook Pro M5 models. Skip the Apple Store wait times and save up to $400 on 128GB RAM and 8TB storage configurations ready to ship today....
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Apple
The upcoming J510 model ditches LCDs for a premium display, while a $2,000 foldable iPhone looms with a similar 7.8-inch screen. Apple is monopolizing the premium compact market....
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Apple
Apple TV is quietly upgrading purchased shows to 4K for free, while HomeKit's new AI features demand a pricey 2TB iCloud+ plan. Apple's aggressive AI pivot is fundamentally reshaping its hardware and services ecosystem....
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Apple
Apple is fixing the biggest flaw of the iPhone Air. The 2027 model is getting an 11% battery boost to 3,500mAh and a second Ultra Wide camera, all made possible by a thinner Samsung CoE OLED display. Aesthetics are finally meeting functionality....
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Apple
Vapor chamber cooling, a secondary speaker, and spatial video capture are on the horizon. Apple is splitting the iPhone 18 launch to protect its Pro margins....
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Apple
Apple is finally breaking its own rule. The upcoming MacBook Ultra will feature a reinforced touchscreen hinge, an iPhone-style Dynamic Island, and OLED true blacks - but it will skip the M6 chip entirely....
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Apple
Apple doesn't just raise prices - it quietly shifts the baseline. With the base MacBook Neo jumping to $699, the refurbished store is now the only official way to secure the 512GB model for $679 before inventory vanishes....
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Apple
The iOS 27 beta is causing wildly different bugs on identical devices, while the iPhone 18 will reportedly need 12GB of RAM just to run Siri AI. Apple's software struggles are actively reshaping its hardware roadmap....
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Apple
The ultra-thin iPhone Air is getting a much-needed upgrade. Apple is testing a second-generation model with an ultrawide lens and the A20 Pro chip, alongside a major shift in its traditional release schedule....
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Apple
macOS 27 now supports pull-to-refresh gestures, and iOS 27 tracks exact hinge angles. Apple's software betas are quietly training users for the touchscreen MacBook and iPhone Fold....
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Apple
Requires iOS 15.5 starting November 30, affects iPhone 6s through iPhone 7 Plus, maxes out at iOS 15.8.8 patch. Meta is enforcing stricter security baselines without forcing hardware upgrades....
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Apple
Amazon is shipping the 256GB and 512GB models by June 8, while the M5 MacBook Air drops to $949. Retail logistics are currently beating Apple's own supply chain....
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Apple
120Hz dynamic display, CNC aluminum chassis, and Intel's new Wildcat Lake chip. Dell is finally bringing premium build quality to the $700 price tier, forcing Apple to defend its budget crown....
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Apple
Apple placed iPhones inside goals and tunnels for immersive MLS angles, but wide shots suffered from smeared grass and shaky tracking. Smartphones are ready for B-roll, not the main feed....
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Apple
The massive white rectangle that ruined the iPhone 17 Pro clear case is likely dead. Leaked third-party designs reveal a new horseshoe MagSafe ring that finally lets the Apple logo show through, proving Apple actually listens to accessory backlash....
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